Main Page/Head of SEO

Head of SEO

Skills and Expertise:

• Over four years of SEO 
• Strong analytical skills
• Experience working with large websites and data
• Expert knowledge in eCommerce, Webmaster Tools, and Google Analytics
• Team management experience
• Basic knowledge of PHP and JavaScript
• Highly self-organized and responsible

Responsibilities:

• Executing tasks assigned by CEO or Project Manager
• Managing the SEO department
• Creating SEO checklists
• Developing and implementing SEO strategies
• Researching global best practices
• Studying international case studies
• Overseeing operational expenses
• Preparing monthly financial reports
• Writing case studies and analytical articles for the blog
• Expanding and developing new directions
• Improving department KPIs (traffic/rankings/conversions)
• Training new employees

KPIs:

• Growth in organic traffic
• Improved search rankings
• Positive client feedback
• Increased website conversions
• Client churn rate
• Project LTV (Lifetime Value)
• Increase in average order value