Daniliants Ventures/PPC department/Senior PPC Specialist/: Difference between revisions
Created page with "<h3><b>Senior PPC Specialist</b></h3> <h4><b>Knowledge and Skills:</b></h4> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">More than two years of experience in PPC</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">High analytical skills</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Experience with large websites, managing a large number of ad campaigns.</s..." |
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Latest revision as of 17:52, 24 February 2025
Senior PPC Specialist
Knowledge and Skills:
- More than two years of experience in PPC
- High analytical skills
- Experience with large websites, managing a large number of ad campaigns.
- Expert knowledge of eCommerce, Google Ads, Google Analytics
- Experience in team management
- High level of self-organization and responsibility
- Google Ads, Google Analytics certifications
Responsibilities:
- Managing a PPC department
- Creating and developing PPC - marketing strategies to drive results
- Media planning and budgeting of existing campaigns
- Raising department KPIs
Key Performance Indicators (KPIs):
- Positive client feedback
- Increase in conversion per unit of money
- Project LTV (Lifetime Value)
- Increase in customer budgets