https://wiki.dventures.agency/index.php?action=history&feed=atom&title=SEO_Audit_Process 2026-06-04T16:51:25Z Revision history for this page on the wiki MediaWiki 1.43.0 https://wiki.dventures.agency/index.php?title=SEO_Audit_Process&diff=60&oldid=prev 2025-03-06T08:28:26Z

<p></p> <table style="background-color: #fff; color: #202122;" data-mw="interface"> <col class="diff-marker" /> <col class="diff-content" /> <col class="diff-marker" /> <col class="diff-content" /> <tr class="diff-title" lang="en"> <td colspan="2" style="background-color: #fff; color: #202122; text-align: center;">← Older revision</td> <td colspan="2" style="background-color: #fff; color: #202122; text-align: center;">Revision as of 08:28, 6 March 2025</td> </tr><tr><td colspan="2" class="diff-lineno" id="mw-diff-left-l1">Line 1:</td> <td colspan="2" class="diff-lineno">Line 1:</td></tr> <tr><td class="diff-marker" data-marker="−"></td><td style="color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;"><div><del style="font-weight: bold; text-decoration: none;">&lt;h1&gt;&lt;span style="font-weight: 400;"&gt;SEO Audit Process&lt;/span&gt;&lt;/h1&gt;</del></div></td><td colspan="2" class="diff-side-added"></td></tr> <tr><td class="diff-marker"></td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"><div>&lt;p&gt;&lt;b&gt;1. Obtaining Necessary Access:&lt;/b&gt;&lt;/p&gt;</div></td><td class="diff-marker"></td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"><div>&lt;p&gt;&lt;b&gt;1. Obtaining Necessary Access:&lt;/b&gt;&lt;/p&gt;</div></td></tr> <tr><td class="diff-marker"></td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"><div>&lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;</div></td><td class="diff-marker"></td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"><div>&lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;</div></td></tr> </table>

Dventures https://wiki.dventures.agency/index.php?title=SEO_Audit_Process&diff=52&oldid=prev 2025-03-05T16:08:56Z

<p>Created page with &quot;&lt;h1&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO Audit Process&lt;/span&gt;&lt;/h1&gt; &lt;p&gt;&lt;b&gt;1. Obtaining Necessary Access:&lt;/b&gt;&lt;/p&gt; &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt; &lt;p&gt;&lt;/p&gt; &lt;ul&gt; &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Request Access to necessary tools like Google Search Console and any third-party SEO tools the client uses.&lt;/span&gt;&lt;/li&gt; &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable:&lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt; Obtained access and initial...&quot;</p> <p><b>New page</b></p><div>&lt;h1&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO Audit Process&lt;/span&gt;&lt;/h1&gt;<br /> &lt;p&gt;&lt;b&gt;1. Obtaining Necessary Access:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Request Access to necessary tools like Google Search Console and any third-party SEO tools the client uses.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable:&lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt; Obtained access and initial information.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;PM&lt;br /&gt;&lt;/span&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;br/&gt;2. Analysing technical SEO:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;Actions:&lt;/b&gt;&lt;b&gt;&amp;nbsp;&lt;/b&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Conduct a Technical SEO Analysis, checking for issues with meta tags, header tags, XML sitemaps, robots.txt, and site speed.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Check Website Indexing to ensure all relevant pages are indexed by search engines.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Analyze the URL Structure to verify that URLs are SEO-friendly and properly structured.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Examine Schema Markup and structured data to ensure proper integration for rich snippets and SERP enhancements.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Review the Internal Linking Strategy, checking for broken links, orphaned pages, and poor anchor text.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Evaluate Website Speed and Performance using tools like Google PageSpeed Insights, ensuring fast load times and mobile optimization.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Table&lt;/span&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt; with the list of tech issues that should be fixed&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;br/&gt;3. Analysing On-Page SEO:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Audit On-Page SEO, reviewing keyword usage, title tags, meta descriptions, headers, and alt text.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Table&lt;/span&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt; with the list of on-page issues that should be fixed&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;4. Analysing Website Content:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Analyze Content for Relevance, checking for duplicate content, keyword cannibalization, and content gaps.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;List of content issues that should be fixed.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;br /&gt;&lt;/span&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;br/&gt;5. Analysing Off-Page SEO:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Conduct Off-Page SEO Analysis, focusing on backlinks, domain authority, and referral traffic.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable:&lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt; List of detected external links.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;6. Analysing Competitors:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Review Competitor SEO Performance, identifying keyword gaps and backlink opportunities.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Table&lt;/span&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt; with the detailed competitor&amp;rsquo;s performance.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;br/&gt;7. Analysing UI/UX:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;Actions:&lt;/b&gt;&lt;b&gt;&amp;nbsp;&lt;/b&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Check Mobile-Friendliness by reviewing how the site performs on different mobile devices.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Analyze UX by reviewing bounce rates, page depth, and user navigation paths.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;List of bugs that should be fixed.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;8. Checking the Site Security:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Check Site Security, making sure HTTPS is used, and that SSL certificates are properly configured.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;List of issues that should be fixed.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;br/&gt;9. Auditing Local SEO:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Audit Local SEO Factors, such as Google My Business.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;List of issues that should be fixed.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;10. Checking Social Signals:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Review Social Signals to see how the website is shared on social media and its impact on traffic.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;List of issues that should be fixed.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;11. Reporting:&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;Actions:&lt;/b&gt;&lt;b&gt;&amp;nbsp;&lt;/b&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Create a Comprehensive Audit Report, documenting findings and recommendations for each section.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Provide Actionable SEO Recommendations, including prioritized tasks for the client to implement.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Doc with audit results&lt;/span&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt; + presentation, if needed.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;SEO specialist&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;b&gt;12. Delivering&lt;span style=&quot;font-weight: 400;&quot;&gt;:&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Action:&lt;/b&gt; &lt;span style=&quot;font-weight: 400;&quot;&gt;Deliver the Report to the client in a Google Doc or PDF format for review and feedback.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Deliverable: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Email with SEO audit report.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;b&gt;Responsible for: &lt;/b&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;PM&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;</div>

Dventures