https://wiki.dventures.agency/index.php?action=history&feed=atom&title=Daniliants_Ventures%2FPPC_department%2FPPC_Specialist%2F Daniliants Ventures/PPC department/PPC Specialist/ - Revision history 2026-05-15T03:16:14Z Revision history for this page on the wiki MediaWiki 1.43.0 https://wiki.dventures.agency/index.php?title=Daniliants_Ventures/PPC_department/PPC_Specialist/&diff=37&oldid=prev Dventures: Created page with "<h3><b>PPC Specialist</b></h3> <h4><b>Knowledge and Skills:</b></h4> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">1 year or more experience in a Junior PPC Specialist position</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Systemic thinking, ability to focus on a task and complete it</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Self-educated, self-or..." 2025-02-24T17:51:31Z <p>Created page with &quot;&lt;h3&gt;&lt;b&gt;PPC Specialist&lt;/b&gt;&lt;/h3&gt; &lt;h4&gt;&lt;b&gt;Knowledge and Skills:&lt;/b&gt;&lt;/h4&gt; &lt;ul&gt; &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;1 year or more experience in a Junior PPC Specialist position&lt;/span&gt;&lt;/li&gt; &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Systemic thinking, ability to focus on a task and complete it&lt;/span&gt;&lt;/li&gt; &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Self-educated, self-or...&quot;</p> <p><b>New page</b></p><div>&lt;h3&gt;&lt;b&gt;PPC Specialist&lt;/b&gt;&lt;/h3&gt;<br /> &lt;h4&gt;&lt;b&gt;Knowledge and Skills:&lt;/b&gt;&lt;/h4&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;1 year or more experience in a Junior PPC Specialist position&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Systemic thinking, ability to focus on a task and complete it&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Self-educated, self-organization, independence.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Google Analytics, Google Ads certificates&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;h4&gt;&lt;b&gt;Responsibilities:&lt;/b&gt;&lt;/h4&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Setting up and managing ads campaigns in Google Ads&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Keywords selection&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Ads Creation&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Setting Google Analytics tags and goals&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Bid monitoring&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Maintaining statistics and analyzing the effectiveness of advertising campaigns using Google Analytics tools and Lookerstudio.&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Focus on the result&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;A/B testing&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Developing recommendations to increase conversion rates&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Analyzing the effectiveness of sales sources&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Informing PM about the promotion process (what is bad and what is good)&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;<br /> &lt;p&gt;&lt;/p&gt;<br /> &lt;h4&gt;&lt;b&gt;Key Performance Indicators (KPIs):&lt;/b&gt;&lt;/h4&gt;<br /> &lt;ul&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Positive client feedback&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Performance Improvement&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Successful project management&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Increase in client budgets&lt;/span&gt;&lt;/li&gt;<br /> &lt;li style=&quot;font-weight: 400;&quot; aria-level=&quot;1&quot;&gt;&lt;span style=&quot;font-weight: 400;&quot;&gt;Positive customer appreciation&lt;/span&gt;&lt;/li&gt;<br /> &lt;/ul&gt;</div> Dventures