Editing Document Creation Guidelines & Formatting Rules (section)

=== SEO Formatting ===
* '''Structurize your article with headings and subheadings''' the way it should look when published on a website. Use H1 for the main heading and H2/H3/H4 for subheadings.
* '''Insert images''' into the document and alt texts for them where they should be placed on the site. Include a link to the image folder for the article.
* '''Include meta tags''' (title and description) and a short summary for the article card on the Articles page if appropriate.
* Make sure '''all keywords''' or recommended SEO phrases '''are used''' naturally.
* Use '''short paragraphs, bullet points''', bold or italics for emphasis.
* Include '''relevant external and internal links''' and make sure they open in a new tab.
* All articles should be '''proofread for grammar, clarity, and accuracy''' before finalizing. They should also be '''checked by the Project Manager''' before being sent to the client for approval.